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As we inch closer to the Fall, many industry watchers are preparing for Apple’s next hardware release cycle and what it will mean for both established and emerging categories. While there is certainly excitement around the possibility of Apple’s fora
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The rise of in-store mobile commerceHow Americans used their phones to assist with purchasing decisions this holiday seasonMore than half of adult cell phone owners used their cell phones while they were in a store during the 2011 holiday season to s
Increased tablet adoption could be the push that mobile commerce needs to get off the ground. Data fromIpsos indicates that tablet ownership leads to greater mobile purchasing, perhaps due to an improved shopping experience on the media-rich devices.
The growing popularity of connected devices, from tablet computers like the Apple iPad to smartphones, portable games players, and eBook readers like the Kindle and Nook, is already changing how some consumers engage with media. It is also creating n